Channel Mechanics

The Channel Meet Up 2023

Channel Mechanics

Channel Mechanics are once again delighted to announce our sponsorship of The Channel Meet Up 2023! Returning to London on March 23rd, this year the focus is on ‘Partner Program Performance‘. Undoubtedly an event you won’t want to miss.


The Channel Meet Up 2023

Date: Thursday, 23rd March

Time: 8:30am – 4.00pm

Full Agenda: here

Location: Runnymede Hotel, Windsor

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This unique, one-day event will focus on ‘Partner Program Performance‘. As an event for both channel marketers and program leaders, it is an opportunity to interact with peers to discuss industry trends and learn new insights in an informal, conference-style format. On the day, discussions will focus on how to optimize all aspects of your partner program – engagement, sales, marketing, tools, people, processes – and the question on everyone’s agenda, “how to measure your partner program?


With 2023 being the year of Partner Programs, join us for what promises to be an interactive day of networking and sharing of best practice. Wtih 3 keynote speakers and an array of table topics, you won’t want to miss out. So, what are you waiting for? Register today to secure your spot and discover the ins and outs surrounding how you can optimize program performance. And the best part…. it’s free!


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Table topics include:

  • How tools drive behaviour and track partner program performance
  • Building loyalty across partner ecosystems to drive performance
  • ROI of a partner program
  • Enabling and empowering channel sales
  • Does MDF drive performance or does performance drive MDF?



Channel Meet Up 2023 Keynote Speakers


Phil Drew, Senior Director, Global Channel & Subscription Operations at Mitel

Based out of the UK, Phil has amassed over 20 years working within B2B and B2C organisations in a wide variety of marketing, sales, and operational based roles. His focus within Channel Operations is to drive the evolution of processes and performance ensuring that internal stakeholders and partner channels have the optimal tools, programs, and data insights to drive growth and efficiencies.

Previously, Phil worked for, as a distribution account manager, transitioning through various roles to Director of Sales Operations. Before joining, Phil worked with a UK based Telephony & IT Services reseller as Sales & Marketing Manager. Phil has also worked at a high-growth start up business, pioneering web-based services for financial services, leading marketing, branding and search engine optimisation services.


Josh Budd, Research Manager, EMEA Partnering Ecosystems at IDC

Josh focuses on the evolution of go-to-market models, new digital value chains and the wider impact on partner ecosystems, exploring how current and future trends will impact the vendor, distributor, and partner landscape. Prior to joining IDC, Josh gained seven years of experience as an editor and journalist covering the IT channel in Europe and the UK. He joined IDC in 2022 having previously worked for Incisive Media at CRN UK as editor. Josh was previously editor of Channel Partner Insight.


Steve Newton, Digital Transformation Lead at Finastra

Steve is responsible for developing the digital transformation strategy for their Partners & Ecosystem team where he defines and implements partner channels to ensure best in class functionality and experience. Engagement strategies are high on his focus, and he will be sharing how aligning cross functional teams brings a partner centric approach, also helping with engagement and performance across all interactions and program elements, resulting in success.

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