Channel Mechanics

The Channel Meet Up Palo Alto Returns

Channel Mechanics

In March 2020, just as The Channel Meet Up was due to run in California, the world went into lockdown! But now, after two long years of waiting, The Channel Meet Up Palo Alto is returning! And Channel Mechanics is delighted to once again sponsor this amazing channel event.




If you’ve never been to the Channel Meet Up, you are in for a treat! This year, with a theme of Channel Sales and Marketing Alignment, the one day event is going to be even bigger and better, with two amazing keynote speakers. Firstly, Joe Sykora, SVP, Worldwide Channels and Partner Sales at ProofPoint will be sharing “The Anecdotal Experience” on channel sales and marketing alignment. While Kathy Freeman Contreras, Vice President, Principal Analyst, at Forrester, will be sharing some “Key Industry Trends and Data Insights.”


The Channel Meet Up Palo Alto

Theme: Channel Sales and Marketing Alignment

Date: Thursday, 13th October

Time: 8:30 – 3.30pm

Location: el PRADO Hotel

GET your free TICKET


So what are you waiting for? Sign up now to secure your spot to tackle today’s channel challenges with fresh perspectives and new insight after attending The Channel Meet Up Palo Alto one-day conference. Take this amazing opportunity to network, interact, learn from your peers, and work alongside industry experts. And as a sponsor, we’re delighted to offer you a complimentary ticket!


Channel Meet Up Palo Alto 2022 Keynote Speakers


Joe SykoraSVP, Worldwide Channels and Partner Sales, Proofpoint

Joe Sykora is a Global Executive Leader with 20+ years of experience driving hyper sales performance and spearheading international channel sales programs with consistent YoY growth. Equal parts operational leader and customer-facing executive, his expertise in managing key enterprise accounts and channel sales programs also includes negotiating complex partnerships, skilfully leading through times of change & creating Go-To-Market strategies that transform tech firms into competitive global businesses. Joe is also a talented public speaker who constantly leverages his communication skills as a trusted senior-level advisor & Board Member with the ability to present forward-thinking solutions in complex situations & lead high stakes negotiations with large MSP partners.


Kathy Freeman Contreras, Vice President, Principal Analyst, Forrester

Kathy is an expert in Business strategy, ecosystem/channel, and a marketing professional with experience defining market and channel strategy. While at the same time deploying related programs for companies of all sizes. Her Global Management Experience includes direct management of Americas, APAC, EMEA, and Japan regions. In addition, she is experienced in key target markets: Consumer, SOHO, SMB / SME, Enterprise, Fortune/Global 100. Kathy has practiced across major market segments including Financial, Healthcare, Education, Government, Service Provider, and Telecom, etc.

Her broad channel experience encompasses distribution Channels, ISV/IHV Partners; OEM/ODM Partners; Provider Channels, Strategic Partnerships and Technology Partners. While her extensive marketing background includes strategic and tactical experience across all major marketing disciplines.



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